Intangible
Assets and Intellectual Property services
Intangible
Assets and Intellectual Property valuation has long been at
the core of many of our client's most important transactions
and legal actions.
This is not surprising
intellectual capital is the wealth creating asset of the future.
Patents, trademarks, copyright, knowledge, secrets, brands
etc. are the most important advances in wealth creation. These
assets are capable of separate identification.
Valuation
Consulting specialises in Intangible Asset and Intellectual
Property valuation and assists with their valuation and proposed
exploitation by way of modeling and market comparability to
advise concerning licensing structures and royalty rates.
Three
principals are accredited expert witnesses in this area and
are practiced in the art of testimony. Each has appeared in
court as well as being involved in some of the largest intellectual
property infringement actions worldwide. Litigation experience
is particularly summarised in the separate services section
about our contentious work.
It
is important to identify the value of intangible assets and
intellectual property in any deal. This study of intellectual
capital reinforces the value drivers. Further every business
has intangible assets even if it is only in the name under
which it trades. Management and institutions need to know
the value of what might be the single most valuable asset
in the company and business managers need to know, or should
know, the value of all assets under their stewardship and
control.
In
today's market the ability to understand and analyse the intellectual
property and intangible asset strategies of your business
has never been more important. The starting place is to understand
valuation and to be able to judge whether you can exploit
the assets better.
It does not take
a giant leap of imagination to work out that if there is such
a key component of corporate value the ability to create,
manage and exploit these rights to maximum effect is a required
core business skill for companies both large and small.
The
impact of distress on IP and its effect is discussed briefly
in our Insolvency and Recovery Services
section
With
most M&A deals company management is concerned with the
level of intangibles recorded and resulting amortisation.
For many deal makers the attempt is to maximise the amount
of goodwill recorded. This strategy has been viewed as attractive
but only in the short term. In view of this lack of detailed
information many are therefore, instead, looking more closely
at reporting transactions where a number of specific intangibles
are recorded in terms of their type as well as their value
to the overall deal, even if this leads to more amortisation
(but see next paragraph) than would have been the case (goodwill
is not amortised).
It
is not necessarily the case that identifying intangibles and
their value to a deal means that they then have to be amortised,
as long as they meet the accounting standard's requirement
that they are of indefinite value to the company. A significant
workflow concerns accounting for acquired intangibles under
IFRS and also read our section about reporting
and accounting for IP. An independent annual
review is required of us, usually led by an auditors instruction.
Successful IP including brands may have indefinite useful
lives. The indefinite life status is reassessed annually and
whenever indicators show a need. The IP is not amortised but
tested for impairment. The latest about purchase cost allocation
is included at our NewsDesk
and the dedicated service section. These appraisals provide
in addition valuable information to investors and generally
helps stakeholders who often want to know what percentage
of the purchase price such as, say a brand represented and
continues to represent.
Assets
that must be individually accounted for under IAS38 and IFRS3
can be categorised as follows:
Technology-based
- Patented technology, computer software, un patented technology,
databases, trade secrets; Marketing-related
- Trademarks, brands, trade names, internet domain names,
non-compete agreements; Contract-based -
Licensing, royalty and standstill agreements, contracts for
advertising, construction, management, service or supply,
lease agreements, construction permits, franchise agreements,
operating and broadcasting rights, use rights such as drilling,
water, air, mineral, timber cutting and route authorities,
servicing contracts, employment contracts; Artistic-related
- Plays, operas, ballet, books, magazines, newspapers, musical
words, pictures, photographs, videos, films, television programmes;
and Customer-related - Customer lists, order
of production backlog, customer contracts and related relationships,
non-contractual customer relationships.

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